Bare Motion is a new technology Cushe have been developing and at its core is a dual density rubber outsole comprising of a two piece construction and unique Manuka honeycomb flex structure allowing for natural movement, balance and sensitivity without loss of protection. The result is the Grin and Bare It casual shoe that is…
Tag: barefoot
Will the FDA Require Running Shoes to be Tested for Product Safety?
In 1994, seven CEOs from the nation’s largest tobacco companies declared under oath before a Congressional hearing on Capitol Hill that “nicotine is not addictive.” Their testimony was a brazenly defiant refusal to acknowledge the legitimacy of several decades of research that proved cigarettes and nicotine were health hazards. Now imagine that in a parallel…
Barefoot In America by Phil Maffetone
Internationally renowned researcher, educator, clinician, best-selling author, coach of the year. Now add singer and song writer to the list of accomplishments by Phil Maffetone! Debut music video, ‘Barefoot In America’, destined to become the global anthem for barefoot runners worldwide.
PROPRIOCEPTION: Making Sense Of Barefoot Running
The definitive barefoot running guide, which features glowing forewords from Christopher McDougall, author of Born to Run and Harvard University Professor Daniel Lieberman, aims to put an end to the detrimental effects of jogging and inspire injury free running. Breaking through the myths and misinformation, the eBook delivers a free step-by-step guide to reducing injury…
NYC Barefoot Run
For those of you in New York City this weekend, please drop by the NYC 1st Annual Barefoot Run. Check out products from Terra Plana Vivobarefoot and many others!